This title offers a step-by-step technique for sparking breakthrough creativity in advertising - or any field. Since its publication in 1965, "A Technique for Producing Ideas" has helped thousands of advertising copywriters smash through internal barriers to unleash their creativity. Professionals f[...]

Captain Jay Marsh had never questioned where his ultimate loyalty lay. He had witnessed the bloody horror left behind by the retreating Japanese army during World War II's final days. And he had abandoned his beautiful Filipina fiancée to see his duty through.

But not even Marsh could guess [...]

Beginning Kinect Programming with the Microsoft Kinect SDK gets you up and running developing Kinect applications for your PC using Microsoft tools and the official SDK. You will have a working Kinect program by the end of the first chapter! The following chapters will open up the secrets of three-d[...]

Learning Legal Rules introduces law students to the techniques of legal analysis and argument, equipping readers with both the knowledge and reasoning skills needed for effective study and practice of law. The text has been used in common law countries around the world as a leading legal method guid[...]

They each had their reasons for being a soldier.

They each had their illusions. Goodrich came from Harvard. Snake got the tattoo — Death Before Dishonor — before he got the uniform. And Hodges was haunted by the ghosts of family heroes.

They were three young men from [...]

This Handbook is the world's first generic major reference work to provide an authoritative guide to the theory, method, and values of social work in one volume. Drawn from an international field of excellence, the contributors each offer a critical analysis of their individual area of expertise. Th[...]